An upstream approach to cement decarbonization

CURA is building a practical pathway for producers to reduce process emissions this decade — without replacing their plants.
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CURA Emerges from Stealth with Breakthrough Tech to Slash Cement Emissions

CURA, a climatetech company developing a transformative electrochemical technology to produce low-carbon cement, today announced its emergence from stealth. Cement production accounts for over 8% of global CO2 emissions—comparable to the carbon footprint of all passenger vehicles on the road today. CURA’s technology can reduce CO2 emissions in cement production by up to 85% while lowering energy intensity and manufacturing cost.

CURA’s proprietary technology is powered by electricity and enables limestone to be split into lime and a pure stream of CO2. The zero-carbon lime can then be used to produce low-carbon cement. CURA prevents emissions before the cement kiln and delivers a pure CO2 stream that can be directly stored or utilized.

“Cement is one of the hardest climate challenges left to solve — and the world cannot reach net zero without rethinking how it’s made,” said Erin Bobicki, co-founder and CEO of CURA. “With CURA, we’re offering a retrofit-friendly, scalable solution that eliminates process emissions without forcing producers to change their feedstocks or infrastructure.”

CURA’s founding team brings deep expertise at the intersection of industrial scale-up, materials science, and climate innovation:

  • Erin Bobicki (CEO), former VP at Brimstone and co-founder and CTO of Aurora Hydrogen
  • Phil De Luna (CTO), former Chief Science and Commercial Officer at Deep Sky and sustainability expert at McKinsey & Company
  • Sabrina Scott (COO), award-winning researcher at UBC and non-profit director 
  • Curtis Berlinguette (Science Advisor), UBC Professor and serial climatetech entrepreneur

“We believe CURA can become a cornerstone of cement decarbonization,” said Phil De Luna, co-founder and CTO of CURA. “Our goal is to make low-carbon cement not just possible, but the default standard — and to help producers achieve deep decarbonization without disruption.”

The company is currently preparing a 100 tonne-per-annum (TPA) pilot in Canada, with plans to scale to a 10,000 TPA demonstration plant within the next 3 years. CURA is also building partnerships with global cement producers and infrastructure developers to validate its process under real-world operating conditions.

“Cement needs solutions that tackle process emissions at the source without forcing plants to rebuild. CURA’s electrochemical pre-calcination approach does exactly that—keeping familiar feedstocks and operations intact while producing a pure CO2 stream for storage or use.” said Ken Carrusca, former VP of  Environment, Cement Association of Canada. “If they hit their scale-up milestones, CURA could become one of the most deployable pathways for producers to meet 2030 and 2050 targets with real operational practicality.”

CURA has initiated its first development partnership with an international infrastructure developer and is evaluating pilot sites for its 100 TPA unit. Additionally, CURA was recently accepted into the Creative Destruction Lab’s Climate Stream in Paris—one of the world’s top programs for scaling science-based ventures. The team at CURA is building momentum, with industry partnerships and a global network, the company is rapidly advancing from lab innovation to industrial reality.

About CURA

CURA is a Canadian climatetech company developing electrochemical technology to reduce CO2 emissions from cement production. Its CURALYTETM-powered electrolyzer cuts emissions by up to 85% while lowering energy use and manufacturing cost. Designed as a retrofit-ready solution, CURA’s technology integrates with existing feedstocks, infrastructure, and operations. The company’s founders are seasoned climatetech leaders, with experience in scaling technologies to reduce global CO2 emissions. CURA works with partners globally to accelerate the decarbonization of the cement industry.

Learn more at curaclimate.com.

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